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The very first Super Bowl game was in January of 1967 and ever since then, Americans across the country have been hooked on this single football game providing some of the highest viewership records across sporting events and creating bidding pools for companies...

Inflation has a ripple effect for both individuals and businesses, something we have all felt in the last six months. As of October 2022, the Consumer Price Index was up to 7.7% from the same time last year, with shelter, food and gas leading the top of the list.  As...

There are tons of KPIs available to choose from, but knowing what will benefit your business will be critical to your success. Monitoring performance manually is timely and not without error. Automation and software are critical to knowing real-time data so that you can make accurate and timely decisions across several key areas.

What key performance indicators does your eCommerce business focus on to make sure they can withstand the holiday season?

There are tons of KPIs available to choose from, but knowing what will benefit your business will be critical to your success. Monitoring performance manually is timely and not without error. Automation and software are critical to knowing real-time data so that you can make accurate and timely decisions across several key areas.

What key performance indicators does your eCommerce business focus on to make sure they can withstand the holiday season?

In the fast-paced world we live in, consumers expect to place an order and receive their correct package within two-shipping days. This allows very little room for errors and requires eCommerce businesses to have everything in order to quickly and accurately fulfill...

eCommerce businesses that efficiently manage inventory are destined to succeed. As inflation continued to rise and weigh on consumer demand this year, many suppliers and retailers over-purchased right as supply chain bottlenecks lessened and have left many with...

It is no surprise that in today’s ever-changing world, eCommerce businesses able to access their data to make informed data-based decisions have far better outcomes. Understanding which metrics are more “vanity metrics” versus those that will directly impact the...

As we’ve kicked-off the holiday sales season with back to school and fall décor, many are curious how to weather this turbulent sales season, as inflation has impacted so many. With the gift-giving season still a few months away, many consumers are already worried...

As inflation continues to rise to the worst this country has seen in more than 40 years, many eCommerce owners are planning ahead for this back to school and holiday season. It is estimated that overall retail sales in the US will grow roughly 3.5% this holiday...

As summer comes to a close, Christmas in July seems to have taken over many social platforms by displaying heavy discounts with pictures of cooler temperatures and holiday cheer. According to Forbes, it’s no longer an unofficial holiday that imitates many of the...

As inflation continues to rise and consumers have to adjust budgets to make ends meet, there are a few indicators that there may be hope on the horizon for consumers and challenges ahead for eCommerce businesses.

Listening to the news lately feels like a crash course in economics.  Stagflation (check out our blog from a few weeks ago) has led to shelflation and shrinkflation, which consumers are noticing and speaking up about on social. As inflation continues to rise and...